WELCOME TO THE ASTRALVERSE

Where it all boils down to Trusting Nature. In experiences, in design, in materials. Astral is a team of wilderness athletes, artists, and craftspeople dedicated to finding unique + necessary ways of living better through Nature. Through the development of PFD’s and shoes to get you out into nature whilst having the smallest impact on the environment as possible, Astral’s mission is to create gear that elevates your experience in nature whilst protecting the maximum amount of soil and water.

For the SS25 season, Astral reached out for assistance in putting together sales material ready for the sell in season such as workbooks, sales sheets and product cards. These were not any old sales docs though, Astral put their unique brand identity and heart and soul into everything they do. Astral was built around the intersection of performance, nature and creativity and therefore honour and respect artistic expression and really encouraged us to take their brand guidelines and get creative.

We had a lot of fun seeing where we could disrupt, get imaginative and push the branding using blended themes, distorted images and merging imagery of soil and water.